Motion Design

Alberta Cancer Foundation - Precision Analytics

A donor-facing piece highlighting the Alberta Cancer Foundation's Precision Analytics program, which uses a robust network of data to inform and improve the future of cancer care in Alberta. Talking-head interviews are layered with floating data networks, glowing wireframe spheres, and orbiting concept callouts in a visual world that feels both high-tech and human. The result positions Alberta's data capabilities as something tangible and hopeful, built to resonate with potential donors.

Client: Alberta Cancer Foundation

Creative Direction: Steve Seeley

Design: Shelley Fried

Animation: Shelley Fried & Julia Dela Penya

Audio: Steve Seeley & Shelley Fried

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